Sunday, 3 December 2017
Exam Question 3
Referencing back to the article and my own research, the impact
of the Ofcom 2014 article on media production in the Television sector has
majorly had an effect on media production.
A number of devices have replaced the usage of television and this
includes tablets, laptops and an increase in mobile phones for children between
the ages of 12-15. As the result of the increase on tablets, this has effected
the production of television; more content is being made for online purposes, more
shows and movies that can be shown on TV is shown online and are viewed on
Netflix, amazon prime and illegal sites. According to the Ofcom 2014 article, there has
been a significant increase in access to, ownership of and use of tablet
computers of all ages. Another statistic supporting the increase in ownership
of tablets states that (34%) of children aged 5-15 now owning tablet computers,
up from one in five (19%) in 2013. Tablets seem to be replacing TV and game
consoles in the bedroom to, as children can access content and games on this
device quicker rather than switching devices. My primary research conducted in
a survey form collected and grouped all the answers and it stated that phones
were the more popular device than other devices; also phones and tablet are
more favoured than TV device. This links to the Uses and Gratification theory as children are expressing new ways to view TV shows. This is also because it is a much private way to watch anything they want without the accompaniment of adults. Children are more isolated in viewing content on
their devices in their bedroom, there is no accompaniment of adults or older
siblings; children are not prone to watching over aged films in front of their
parents. In addition to the types of social media they consume, YouTube is
probably the most used social media to view different kinds of content. As
YouTube is a much interacted media, children are likely to spend countless
number of hours viewing content of their choice and commenting below. As summed up in my survey, children are
spending more time online than on TV; this is also support and backed up by two
secondary sources, the Guardian and BBC. The guardian displays information and
quantitative statistics stating that children are spending 3 hours a day online,
which has overtaken the TV watching hours(2.1). Furthermore, from the BBC
source, 60% of children watch TV via phone, tablet or laptop and this adds to
the effect in TV production. The BBC article openly states that Netflix emerged
as the most popular choice of viewing films and shows, which is overtaking all
the conventional channels. Arguably TV
is targeting at children 3-4 (99%) because at such a small age they tend to enjoy
the content on TV but children 12-15 are older to choose what device and
content they wish to view. The incidence increases with each age group;
accounting for few in the 3-4 age group (1%), around one in 20 5-7 year old
(4%), one in seven 8-11 year old (15%), and two in five 12-15 year old (38%).
Moreover, to the impact of a sector, the
film sector has been affected due to the rise in consumption through tablets
and phones, children tend to wait patiently to see a film on their tablet
rather than pay money to watch it at the cinema. Overall, as a whole from the
research I have regulated, both my primary and secondary research has supported
the fact that the production of TV has been effected and has been replaced with
the services of tablets and phones.
Thursday, 30 November 2017
Wednesday, 29 November 2017
Saturday, 25 November 2017
Exam Question 2
Exam Question 2
The question
asked is how far my Primary does and Secondary research conducted support the
conclusions drawn in the article and judging from some of my research, the
conclusions have not been supported, it has been contradicted. A small minority
of my secondary research only states connections and similarities from the
Ofcom 2014 article. The only possible conclusion that has supported the article
is from the Ofcom 2016 article, addressing that TV sets are the most popular
forms of media devices. On the other hand, some of my research doesn’t support
the conclusions summed up in the article. My Primary research completely does
not support the conclusions as it fights and draws opposite conclusions;
research gathered from a survey state that social media and phones are more
popular than watching TV or films. Statistics made from my Primary survey
express that 70% of children between the ages of 5-15 say that they use their
mobile phones more than any other media device and TV follows after with 13%.
This already contradicts both the Ofcom articles in popularity of media devices
use the most.
In addition
to the list of contradictions to the Ofcom article, my survey has also drawn
conclusions that the trend of TV media devices is not the most popular and has
been outgrown by the accompany of mobile devices and laptops (21%). Even the
Ofcom 2016 article shows that the trend of TV devices in the bedrooms has
decreased and levelled off at 48%. As a result of having more mobile and laptop
devices, it creates a movement of isolation from the family and more time
socialising online and watching TV shows and films without the accompaniment of
family members. Statistics from my survey presents 71% of children have devices
in their bedrooms compared of the Ofcom 2016. This shows a drastic change in consumption
too; if more children are having devices like laptops and phones in their bedrooms
then more shows will be shown online rather than on TV.
Another part
of my research that contradicts the article is my secondary sources from the
guardian and the BBC News. My primary research was supported these two
secondary sources. They support the fact that time spent online has overtaken watching
TV time. The information from the Guardian was taken from a site called Child
wise that produce trustworthy information. ‘Research from child wise found that
on average 5-15 year olds were spending 3hours a day using the internet,
compared to 2.1 watching TV. Also it says, “TV viewing has been redefined.” “Children are now seeking out the content of
their choice. They still find traditional TV programmes engaging but are
increasingly watching them online and on-demand or binge watching box sets.”
This just proves that children are becoming more independent because they can
watch things on their own. The strengths of my primary research was that the sample was a fair amount and I had valid responses, also my questions were not biased. The strengths of my secondary research was that one source was the of com source, another source was from BBC and another from the Guardian. These two sources are reliable because they are written by people who have a history of written for them and also the two sources post information about the world.
Furthermore to
the research, I found some points that have linked my research to the Ofcom
article in terms of supporting information. One part that supports the article
was that children between the ages of 12-15 have online profile. It is mainly
girls that have social media profile and socialise, whereas boys mainly go on
games. Another part that links is the children’s consumption of internet hours. My survey findings show that the children mainly spend 3-5 hours a day on the
internet which was corresponding to the Ofcom 2016 article which addressed that
children in the 2016 article spend 20 hours and 6 minutes weekly on the
internet which is on average 3 hours and 9 minutes a day online. Parents are more concerned about the time that girls spend on social media, as they are the gender that goes on it more often; they are not as concerned for boy because they have the impression that they can handle themselves. Also boys tend to spend more time on consoles than social media.
As some of
my research contradicted the article, majority was relevant information and I also
made sure that my research was trustworthy and valid. The majority of my
research either contradicted the article or had secondary research to back it
up or linked to both 2014 and 2016 Ofcom articles. Only a small amount of both
my research was irrelevant, either because of choice of question or source of
research. My survey responses were good because of the amount of responses (30)
and even though the some of my questions weren’t open question, they still had
a number of valid responses. Having 30 responses shows the validity of my research and makes it trustworthy for people to believe. Majority of my questions asked were not biased but one question which said, "Do you watch films on your device?", which shows slight bias as I am only talking about one piece of content that can be viewed on a device. Half of my secondary was valid because of where
they were from, confirmed by Harvard referencing and also they fought against
the Ofcom 2014 article. My conclusion basically addresses that my primary and secondary research have deeply contradicted the article and have stated that children spend more time online than watching TV.
Tuesday, 21 November 2017
Referencing Secondary research
Referencing
The guardian research was from a site called child wise and
it contained information about children spending more time on the internet than
TV. This article has loads of quantitative data and has some qualitative data.
This article contradicts the statistics from Ofcom because the statistics trend
changes. This information is valid because it is government ran. Supported by
the Harvard Generator, this information by the guardian is valid and
trustworthy.
The BBC research talks about children spending more time
online and socialising than watching TV programmes. This article is relevant to
my research in trying to prove that online activities are outgrowing watching
TV. This report contradicts the Ofcom report because it states that TV is more
popular than online. This site is valid as well because it is written by a BBC
correspondent.
This BARB research is completely irrelevant to my research
because it doesn’t relate to any research methods and it doesn’t help with what
I’m trying to find out. This research talks about popular TV shows weekly,
which I have not asked any survey questions about it. It doesn’t have any bias
point of views on it.
The Ofcom report is relevant to my research because it is
the main source that I referring to in terms of contradicting information,
cross-referencing and relating information to my primary research. This source
is valid and trustworthy as it complies research through mainly years.
Friday, 17 November 2017
Exam Preparation Question 1
In the article, there have been a number of key issues that
have been raised concerning the attitudes of children and parents towards the
media. One of the key issues addressed by Ofcom was that there has been a
notable increase in access to and ownership of tablet computers by children of
all ages. As a result of this, it has a consequence on impact of consumption;
time is taken when children consume all their time on the tablet either playing
games or on the internet. Children are also replacing their TV and console
devices with smartphones and tablet in their bedrooms. In addition to this,
children have the freedom of watching and viewing content on their choice when
they are alone. The use of internet has risen as well due to the increase of
tablets and phone. Furthermore, to this issue almost twice as many children
aged 5-15 are going online via a tablet than in 2013. The Quantitative research that was applied in
this research was exhibited in statistics (graphs and charts). Statistics show
that the use of tablets has increased from 2013 by 20% in 2014, this could be a
result the different things and apps that children can access. Four in ten
children aged 5-15 years olds go online using a tablet computer, almost twice
as many as in 2013 (42% vs 23), while two in ten children aged 3-4 go online
using a tablet (20% vs 12% in 2013). The use of quantitative data is a lot and
therefore makes the information reliable and valid for people to believe it and
also is backed up by the qualitative data
Another issue raised by Ofcom was that older children spend
more time online and prefer mobile phones for social activities. Children aged
12-15 spend more time going online than watching television in a typical week
(17.2 vs 15.7 hours) and say they prefer to socialise online rather than watch
TV (33% vs 20%). As children are spending more time online and on their mobile
phones, they are neglecting their families and school work for socialising with
their friends and strangers. The impact of consumption for TV will decrease as
result of children not watching their favourite shows, which will decrease the
ratings of the show. However, the impact of production for the mobile phone
will increase because once a social media network is booming then they will try
to create another social media site where children will then use that as well
to socialise. The phone is the most favoured device for assembling meet ups for
children (71%) and this is how quantitative research is expressed. Moreover,
the effect of using phones more will impact the other devices, for example: the
use of internet on PC and laptop is gradually going down and the use of the
tablet computer for each aged is rising. The cultivation theory ties in with
effecting children’s attitudes, children are very obsessed with their phones
that if parents confiscate them they throw tantrums. Having a phone and going
on social media will effect the attitudes of children in the way they talk and
act. They are influenced by their friends. 12-15 year old are twice as likely
to say they would miss their mobile phone than the TV, say they spend more time
going online than watching television in a typical week.
The Ofcom report used qualitative tracking surveys, they
collected their data using in-home surveys asking children questions with the
accompaniment of parents. The interviews may have been biased and misleading
because with the accompaniment of the parents, children wouldn’t state their
real minds and lie just to make their parents feel good. Quantitative
statistics overhauls qualitative research and this makes the report reliable
due to statistics and also the number of children they surveyed.
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